Do you know the difference between DISRUPTIV and INCREMENTAL?

A disruptiv strategy destroy the old strategy and create a new one.

An incremental strategy will add and rebuild upon the excisting one.

Always have an updated checklist of what is your values how to define a strategic experiment!
Here are my top three:
– Require departure from the corporation´s proven business definition as well as its assumptions…
– They are too expensive to repeat
– They are lead by general managers who face multiple dimensions of uncertainty across multiple functions.

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